Our Advisory serves CMOs and enterprise leaders already invested in branded media and entertainment who are ready to escalate to enterprise-level strategy.

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We advise on decision architecture and the way forward with phased plans that manage C-suite and board expectations while helping your team build capability in this re-emerging discipline.

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Practice lead Dodie Jacobi draws on 40 years across every sector of modern branded content and marketing, along with trusted senior collaborators from the world's top entertainment and media organizations.

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Each engagement is tailored. Initial advisory scope typically includes the following over a 90-day period:

• A clear-eyed picture of where your branded entertainment and media stands today compared to where you're trying to take it

• A visionary look at how your IP could evolve, given your company's risk tolerance and available resources

• A detailed business plan for your next steps with objectives, team, outside partners, timeline, budget, and how you'll measure success

• The business case and communications plan to get stakeholders' buy-in 

 

Engagement investment ranges from $150,000 to $225,000, shaped by scope, duration, stakeholder complexity, and organizational scale.

 

Some organizations continue with ongoing advisory as the strategy evolves during implementation, and in order to prepare for subsequent phases.